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Safer Chemicals

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What's It Made Of?

Leading businesses aim to capture emerging market opportunities by reformulating their products and catalyzing change in their supply chains. These opportunities abound in furnishings and materials used in homes, offices and other environments where people spend time (and invest money).

Making the changes needed to capture these opportunities is a multi-stage process deserving of support. In the "What's It Made of?" Initiative, The American Sustainable Business Council is committed, along with its partner, the Sustainable Furnishings Council, to supporting businesses in improving their supply chains, and to helping consumers seeking more environmentally safe furnishings.

We invite you to join with us in this effort, starting with signing the pledge to ask, "What's it made of?" whenever you are shopping for furnishings products and materials.

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