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Businesses Support Ingredient Disclosure in Consumer Products

L-R: Christine Blackburn, Policy Director, ASBC; Joey Bergstein, COO, Seventh Generation; Christopher Gavigan, Co-Founder and Chief Purpose Officer, The Honest Company; Lindsay Dahl, VP Community Affairs Beautycounter; Kristine Early, Director of Corporate Communications & Government Affairs, Earth Friendly Products; and Sarah Ervin, Director, Governmental Affairs, Honest Company.

On August 29, ASBC helped coordinate a lobby day in Sacramento in support of SB 258 – The Cleaning Product Right to Know Act of 2017. Representatives from The Honest Company, Seventh Generation, Earth Friendly Products, and Beautycounter met with members of the California Senate and Assembly to discuss why disclosing ingredients in cleaning products is good for business.

Representatives from some of these companies worked with the primary trade association representing the cleaning industry (the Consumer Specialty Products Association/CSPA), several of the biggest brands in the cleaning industry (Proctor & Gamble, SC Johnson, RB, WD40, EcoLab, and others), and NGOs to develop a version of the bill all could support. The amended bill strikes the right balance between providing consumers with the information they're increasingly demanding, while still protecting trade secrets and confidentiality.

The team met with 22 legislative offices to explain the details of the compromise and how they have built their businesses through transparency and trust with consumers. The bill raises standards for disclosure within the cleaning products industry so that they are on par with those in the packaged goods industry. Consistent labeling lets buyers make knowledgeable choices, incentivizes innovation, and increases sales – all benefiting business and the U.S. economy.

Source Author: 
Christine Blackburn